Our YouTube channel is now up to 341 thousand hits

youtube-logo

Back in October 2011 I wrote Our YouTube channel gets 250 thousand hits.

This has proved to be a very popular topic on my blog recently, so I feel obliged to point out that the number is increasing rapidly, and today stands at 341,492.

Our BIPCTV channel has been going since the Centre opened in 2006, when we began posting recordings of our Inspiring Entrepreneurs events, and our success stories.

The most recent upload was From Battlefield to Business, and run in partnership with Heropreneurs, Royal Air Force Benevolent Fund, Royal Navy & Royal Marines Charity and ABF The Soldiers’ Charity, British Legion, Franchising Works and Help for Heroes.

The wonderful Levi Roots and his Reggae Reggae Sauce still tops the charts with 25,541 views, but he has stiff competition from Success Stories Guy Jeremiah of Aquatina Ltd, and William de Lucy from  Amplify Trading.

However my favourite remains Sam Roddick, founder of the ‘erotic emporium’ Coco De Mer, and daughter of Body Shop legend Dame Anita Roddick. She describes herself as an activist first and accidental entrepreneur second.

http://www.youtube.com/bipctv

Levi Roots

Arganic Oil a niche Success Story

Arganic_Argan_OilDespite being a ‘jack of all-trades and master of none‘ librarian, I have to admit to not having heard of Argan Oil before. But thanks to Dana Elemara the founder of Arganic I now know much more than I did.

According to Wikipedia Argan oil is a plant oil produced from the kernels of the Argan tree. It is found in Morocco, and is valued for its nutritive, cosmetic and numerous medicinal properties.

The Arganic Oil website expresses it more evocatively:

Argan oil is one of the healthiest and rarest oils in the world coming from the UNESCO protected argan tree. Often nicknamed ‘liquid gold’ this oil was the Berber people’s secret for centuries

It takes approximately 15 hours and 30kg of fruit to produce just 1 litre of argan oil. This lengthy process involves skilled handwork that has been passed down from generations.

In late summer the argan fruit ripens and falls to the ground where it is gathered. It is then laid out in the sun to dry. To make the oil, the dried outer fruit is first removed, then, using traditional artisanal techniques involving stones, the seeds are extracted from the hard inner shell.

Argan TreeUp to this point everything is done by hand, furthermore it is only women involved and this employment provides not only a good source of income in a poor region but an opportunity for them to gain independence. The process is governed by cooperatives who also give these women access to free education, and use some of the profits of the argan oil trade to benefit the local tribes and communities.

The seeds are then cold pressed to extract the oil. Nothing is wasted in the process, the fruit pulp is fed to cattle and the leftover seed pulp is used as fuel. At Arganic we have strict controls at every stage of production.

Dana had attended a couple of events and courses at the Business & IP Centre, but is still relatively new to the library. But it sounds like we have already been of help.

‘I trademarked my name only after being aware of it through the free IP seminar at the British Library and it was one of the best things I could have done at the start of my business as I have come across and won IP issues since.’

Here is her story:

Dana had heard about argan oil through relatives that were raving about it but found it difficult to get hold of in the UK. It was then that she decided to leave her mathematical and corporate background behind and the idea for Arganic came about. Luckily Dana had friends living in Morocco who put her through to the right people and the more she learned about this oil the more she fell in love with it and the important social impact it plays for women in Morocco.

Update

I’ve just received this exciting update from Dana:

What a lovely post, thank you so much. There have been so many things happen since we last met, details on my last newsletter here, including TV appearances. Also last week my argan oil won a gold award from The Guild of Fine Foods, and today I found out that I won a Shell Livewire Grand Ideas award which gives me £1000 and free PR. They said I achieved the highest points in my category, and am now in the run for Young Entrepreneur of the Year which is announced in November. So I am extremely pleased right now.

I am still visiting the library and recommending the business centre constantly.

All the best, Dana

Arganic founder Dana Elemara
Arganic founder Dana Elemara

Could you be our new Jewellery Designer in Residence?

artquest-on-whiteWe have had our wonderful Inventor in Residence Mark Sheahan pretty much since we opened in 2006, and he has personally helped over 400 inventors.

More recently we have had our Entrepreneur in Residence Stephen Fear.

And now we are looking for a Jewellery Designer in Residence.

TattyDevine_Crystal_Crown_Necklace
Tatty Devine Crystal Crown Necklace

Together with Artquest we have just announced a new research residency for a mid-career London-based jeweller with at least five years’ practice.

This paid opportunity will help a designer take their work in a new direction, be inspired by the Library’s collections and gain business support.

The successful applicant will receive:

  • A bursary of £3,000 to develop (and potentially commercialise) a new body of work using material from the British Library collections.
  • Access to British Library collections and curators.
  • Access to business and intellectual property advice in the Library’s Business & IP Centre, which helps people to set up, run and grow their own business.
  • Marketing support in relation to their activity undertaken on the residency.

The deadline for applications is Monday 9 July 2012.

Maybe you could be the next Tatty Devine?

You can also contact Frances Taylor if you want to be involved in this, or our other projects targeting the library’s creative audiences.

Fixies re-inventing the bicycle

I never cease to be amazed at the products and services being re-invented for the modern market. I’ve already mentioned the bare-foot running movement and it’s breathtakingly expensive equipment.

Adam rides a Tokyobike Classic © Horst Friedrichs
Image © Horst Friedrichs

However, since my bicycle was recently stolen (UK bike crime figures), I have been on the lookout for a replacement, and intrigued to discover the fixie bike phenomenon. I have to admit I was half-aware of a different and simpler kind of bicycle from my lunch-time wanderings around the Kings Cross area, particularly in the vicinity of the University of the Arts, inhabited by trend-setting students.

My eye was drawn to the almost Nietzschean purity and strong colours. One bike was all-white, even including the drive chain, another was mat black and gold with painted tyres. A recent article in the Evening Standard about Horst Friedrichs‘ new book London’s most stylish cyclists, seemed to only show examples of fixie bikes.

The point is that once you remove the complex Derailleur gears and forget about heavy suspension, bike designers can let the minimalism of the two wheels and frame come to the fore. The fact that these bikes tend to be hundreds of pounds cheaper than their more sophisticated siblings is another attraction.

However, there is just one fly in the ointment, and that is the hilly nature of the geography around my local area. Bicycles developed gears for a reason, and that was to get their riders up hills without having to get off and push every time the slope got steep.

I’ve been assured that in London they work just fine, but I certainly haven’t seen any up on the South Downs on my walks.

Then there is the question of true fixed wheel fixie, or the softy version with a free wheel bearing. I have to say the thought of being thrown over the handlebars because I forgot to keep pedalling when going downhill, does worry me somewhat.

So I have a dilemma, choose a beautiful two wheeled retro bike that harks back to the early days of cycling – and suffer, or go modern for an easy ride.

velosolo_jamgal
image from http://www.velosolo.co.uk/pictures/jamgal.jpg

Early Doors Disco at Drink, Shop and Dance

DrinkShopandDance_logoI’ve already blogged about Drink Shop & Do – a new kind of consumer experience back in October 2010, and am glad to report they are going from strength to strength.

They have now taken over a former sex shop in the basement and created Drink Shop & Dance.

In something of a bizarre coincidence, it turns out that the husband of a former close colleague of mine from my previous job has a regular slot at DS&D. Andy and Luke have created Early Doors Disco as an alternative to the late night party scene in London. I think they describe what they do better than I could.

Because we know you want to dance…but you also have to work the next day

EarlyDoorsDisco_logoEarly Doors Disco was spawned in the winter months of 2011. We were confused as to why there was no mid-week, early starting indie disco going on for those who wanted to have a few drinks, get their dance on and still be able to get the last train home. So, we got together a few friends, some of our favourite tunes and decided to get our clubnight on, with the help of the lovely folks at Drink, Shop & Dance in Kings Cross.

In terms of music, the hard and fast rule is that everything played after 7.30pm needs to be dance-able, so that you can drop in at any time and dance…for as long or as briefly as you like. Other than that we operate a fairly open music preference, which is really determined by the DJ on the night. Mixing up a bit of indie, pop, electro, soul, funk, rock, 90s hip hop and punk, with a slew of other genres thrown in depending on the feel of the night.

We’re not a fan of rules, but we’ve jotted down a few ‘guides’ for the EDD way of thinking:

  • We want people to dance and have fun. Bad attitudes not welcome!
  • We don’t play self-indulgent tunes… well, not many of them we hope
  • We aren’t a glorified wedding party, or school disco…

I went along last Wednesday and the place was buzzing, even before the official start-time. The point of the story however, is that with just two performances under their belt the story went viral in the mainstream press, including Time Out, Who’s Jack, Londonist, Google London and  The Observer, as well as on a couple of BBC news programs.

This all goes to show that if your new product or service hits the Zeitgeist, then you don’t have to spend money on advertising or promotion, the media will come to you.

Andy and Luke hard at rest - image from Laura Tosney
Andy and Luke hard at rest – image from Laura Tosney

The Apprentice hits the mark with gourmet street food

Lucky_ChipThis evening’s Apprentice shows the show’s researchers have their ears to the ground with regard to the latest trend in street food retailing.

Pop-up shops selling gourmet fast food is all the rage in the trendier parts of London these days.

Luckily the Kings Cross development area is just one such place, with its Eat Street, just up the road from the updated eponymous station, and literally across the road from the recently opened University of the Arts.

I have been lured over to this new venture on numerous occasions, despite the relatively high prices compared to traditional fast food outlets. But the food has always been worth it, with a notable spicy burger which had a real bite to it.

As was pointed out during this weeks Apprentice episode, branding is a key element of any enterprise, and some of the stalls in Eat Street certainly have memorable names. My favourites are Daddy Donkey, Well Kneaded Ltd, Yum Bun, Hardcore Prawn, and Eat my Pies.

tongue-n-cheekHowever, I think that Tongue ‘n Cheek needs to find a way make its delicious sounding underrated meat cuts and Italian inspired street food treats, such as Ox cheek with caramelized onions and polenta, a bit more accessible given the queue size I observed the other day.

These names certainly compare favourably to the Apprentice team’s choices of Gourmet Scot Pot and Utterly delicious Meatballs.

Update: August 2012: I’m now a regular at Eat Street as their days and stalls expand all the time. I’ve just had probably the best burger I’ve ever tasted from Tongue ‘n Cheek. It was their Heartbreacker Original burger, made from Ox heart and dry aged beef burger, spicy chimichurri sauce, water cress, cheddar and sour cream. And it tasted amazing.

An Aga Saga blog – to write home about

aga-ladyI last blogged about Aga cookers way back in June 2008 (Aga goes Web 2.0). Well, they have finally seen the social media light (Blogging for fun and profit) and started a blog.

Rather painfully it is called The World According to Lady Aga, I’m guessing Lady Gaga is unlikely to take action, as she has against Moshi Monsters (Lady Gaga wins injunction against Lady Goo Goo) and the Icecreamists (Milking a story for all it’s worth). After all the AGA brand is nearly 60 years older than Lady G.

On the positive side, it does publish some interesting facts about the expensive cookers (AGA inventor was a Nobel Prize winner), as well as some tasty recipes. And, more importantly, it has a sense of humour, with AGA Characters: Retired Rock Chick, and AGA Characters: Yummy Mummy just two examples.

So the occasional post about new product launches or expansion into new territories can be easily forgiven.

Personal Paralegal: The Social Media Dos and Don’ts to Protect Your Privacy

1384549_93705926b_httpwww.sxc.huprofilechidseyMany thanks to Fiona Causer from Paralegal.net for writing this useful guide to Social Media Privacy.

In this day and age, it behooves everyone to use social media to some degree – and it can be a great and fun way to keep track of friends, promote a product, or interact with customers. But with this freedom of idea and information exchange has come a new platform for privacy to be compromised by Internet predators, governments or even potential employers with whom one may be seeking employment.

With these cases of privacy violations on the rise, they have become a key topic of interest to paralegal schools looking to equip their graduates with the correct tools to navigate the murky waters of privacy law.  With social media usage sky-rocketing, more accounts of privacy violations will surely arise.  In order to protect your privacy, there are certain Dos and Don’ts that need to be kept in mind when using sites like Facebook, Twitter, Pinterest, and Foursquare.

Do:

1.     Follow the sites you are on regularly. If someone posts to your wall or says something unflattering, inappropriate or untrue about you, you want to be able to react within hours, not days or weeks.

2.     Know the privacy policies of each site. Reading the fine print can be a drag, but it allows you to understand what information is publicly viewable, what information is shared with other companies and what options you have in protecting yourself.

3.     Think before you post. You may write things or provide information that you later regret. If you’re angry or upset, wait a few hours before posting.

4.     Make sure that you have the latest security updates installed in your computer. This is just generally good advice. Also, consider downloading Facebook’s security software to further protect yourself.

5.     Keep your credit card and bank information to yourself. With the ubiquity of online purchasing, there’s a tendency to get a little too free with one’s financial information. If you’re not on a secure site with the intent to purchase, there’s no reason to provide this information.

Don’t:

1.     Don’t accept requests from strangers, particularly if something seems fishy. They may be after your password, or attempting to pass you a virus. Check out who they are before clicking on any links they provide.

2.     If you’re an individual, don’t provide your exact address, particularly on Foursquare. People can tell when you’re on vacation – publicly letting them know that you’re out of town, while also showing them a map to your door is a bad idea.

3.     Don’t let unflattering photographs be tagged. Facebook will allow you to un-tag any photos taken of you. Make sure you’re in control of your own images.

4.     Don’t post without proofreading. Spelling errors, clumsy grammar and typos all serve to make you look bad – and it gives view to a private thought process that you may want to keep to yourself. In other words, no reason to show others your first drafts. An extra minute and you can look much better.

5.     Don’t keep an account if you’re not going to use it. Especially if you’re running a business, having a Twitter account (or other account) that is only used once every five months is worse than having no account at all. Plus, because it appears that you’re inattentive, it’s ripe for poachers, who may start using your account to spam others connected to you.

Reinventing Shakespeare with Lenny Henry

Lenny_HenryI have just returned from a trip to the National Theatre in London to see Lenny Henry in The Comedy of Errors.

This is not going to be my attempt at a theatre review, as many others are far better qualified to do that than me.

Also, I had better get my confession to not being a great fan of Shakespeare out of the way early on too. However, I should point out that Lenny Henry himself was also in this camp until relatively recently as he revealed in his Radio 4 series, What’s So Great About…

In fact that show led to an invitation to appear as Othello at the West Yorkshire Playhouse in Leeds directed by Barrie Rutter. The Daily Telegraph reviewer described his performance as “This is one of the most astonishing débuts in Shakespeare I have ever seen.” And resulted in Henry winning the best newcomer award at the age of 51.

The point I want to make is how this very contemporary version of the play creates an unexpected new angle on something dating from 1594. Who would have expected to be presented with a helicopter rescue with winch-men descending from above within the first few minutes.

The play was set in its original location of Ephesus, but updated to a rather sleazy present day by Director Dominic Cooke, with gangster bosses, pool halls, throbbing night clubs and racy prostitutes.

It felt really quite strange to listen to Shakespeare’s words coming out of the mouths of Essex bleached blonds with estuary accents. Or watching an ambulance with flashing lights swerve onto the stage and a gang of white-coated men emerge and begin pursuing our heroes Antipholus and Dromo around the stage in a Keystone Cops style chase.

From a comment I heard on the way out of the theatre, “soooo disappointing wasn’t it, none of the gentle charm of Shakespeare”, not everyone was happy with this interpretation. But, for me it not only made for an, at times, breath-taking spectacle, it also made the sometimes impenetrable Shakespearean language alive and vivid. Once again the Bard has been re-invented for another generation to enjoy.

Comedy_of_Errors

The Deeley Bopper rises again for Sport Relief 2012

Deeley BopperThis evening I stumbled across a Deeley Bopper in a Sainsbury’s supermarket on my way home from work. In its current incarnation it is being used to raise money for Sport Relief 2012.

The Deeley Bopper or Deeley Bobber is one of my all time favourite ‘inventions’. I’ve used quotes because this multi-million selling innovation from the creative mind of Stephen Askin in 1981, is not actually registered as either a patent or even a trade mark.

Although I am definitely not a fan of the object itself, and you are unlikely to catch me wearing one out in the street (or in the house come to that), I use it as a great example in my business innovation work.

One of the strict rules we apply when we meet clients for our confidential Information Advice Clinics, is never to give an opinion on their business idea or invention. And the main reason for this, is however many years one might have in business, it is impossible to tell what will be successful – and vice versa.

The Deeley Bopper provides the perfect illustration. I just ask my colleagues to imagine how they would have reacted if Stephen Askin had come in for an advice session, and asked for their opinion on his latest business wheeze. I can imagine my response would have been something along the lines of; “You have to be joking. No one will buy those”.

And yet they sold in their millions in the 1980’s and appear almost as popular in their revised ‘Red Nose’ guise today. So, however stupid an idea might appear, it can still make a fortune for its creator.