Celebrating books in the British Library

On Tuesday evening I decided to pop over to the Conference Centre to have a peek at the event being chaired by Sue MacGregor (who used to be a stalwart of the BBC radio Today programme).

The title of the event was ‘A source of inspiration’: conversations with British Library readers, and is a part of the programme to celebrate ten years since the St Pancras building first opened.

And what an impressive line up of readers the panel was:

The eminent historian Dr David Starkey, who spoke of his work as the Guest Curator of the Library’s forthcoming exhibition on Henry VIII opening next April.

Professor Martin Kemp spoke of using technology to make items understandable, citing examples of Leonardo da Vinci’s work, and challenging the audience to consider that digitisation should be about “digital exposition, not just digital storage.”

The award-winning architect M J Long was also on the panel. She has particularly close links with the Library; her firm Long and Kentish designed the Centre for Conservation, and with her husband, the late Sir Colin St John Wilson, was joint architect of the Library’s St Pancras building. It was interesting to hear her talk about how they imagined people studying in the variety of spaces they created, and to see how this had been successful in reality. Also the reward for using expensive, quality materials, wood and marble, which were standing the test of time well. I have to agree with her assessment. After ten years of heavy use, most of the building still appears new or nearly new. Even the heavy oak and leather chairs have plenty of life left in them after supporting thousands derrières.

Last, but by no means last – as far as I was concerned, was Tim Campbell, winner of The Apprentice television programme. He explained how the Business & IP Centre has provided him with crucial information for setting up The Bright Ideas Trust, a social initiative to inspire the next generation of entrepreneurs. He described the Library as a “a hidden gem”, and his own desire to publicise the business resources to young people who might not otherwise come in.

bright-ideas-trust

The evening ended with a heated debate between David and Tim about increasing access to the British Library. David was worried about damage to the unique items in the collection through over use. Tim wanted to see more people benefiting from making use of our content.

All parties agreed that although increasing access to rare material through digitisation was a good thing, it was not a substitute for the need for subject experts to explain and educate readers.

panel

The Wattson goes global

wattsonIt was great to hear from Richard Woods (one of the co-founders of DIY Kyoto) last night at our Going Global event on the continuing success of the Wattson energy monitor. I first mentioned their product back in February of this year, soon after it had beaten the iPod nano into 10th place in the Stuff Magazine cool gadgets of the year awards.

They are now moving into the global market place with the help of ethically manufactured Wattsons from China. This has enabled them to reduce the price to a very attractive £99.95, which means they now have a three week waiting list.

It was interesting to hear how some of their customers have become addicted to the product with a couple of weeks, and become devoted to getting a blue glow (indicating a less than average use of electricity). Some use it to check to see if they have left any unnecessary appliances switched on as they leave the house.

One surprising change they had to introduce to their marketing was to include a light bulb in their photos for scale. It seems some some customers wanted to order a Wattson to replace their coffee table. Perhaps this could be a niche expansion of their product line.

Although Richard explained that the key to their success was to design a product that would be so desirable people would want to buy it, and then find out what it would be used for (the Apple iPod approach), I like the way they have very simply spelt out what this new product has to offer for the customer.

* I can save you up to 25% on your electricity bill
* I’m good for the environment
* I’m quick and easy to install
* I measure electricity in the whole house
* I can go anywhere in the home
* I use up to four watts and cost £4 a year to run

Bravely Going Global at the British Library

global_entrepreneurship_weekI’m just back from our ‘Inspiring Entrepreneurs’ event Small companies, global ambitions with Brent Hoberman,, co-founder of lastminute.com, launched online interiors site mydeco; Asif Rangoonwala, founder of baked good suppliers Eurobuns; Dawn Gibbins, founder of Flowcrete flooring and the Barefoot lifestyle brands, and Richard Woods a co-founder of DIY Kyoto. who sell the ‘wattson’ energy monitor.

Once again the chair Matthew Rock managed the tricky task of giving everyone a say and finding time for lots of good questions from the audience.

Highlights of the evening were:

  • Noticing how punctual the audience was tonight compared to our event on Ethical Fashion. Something to do with the credit crunch or the nature of those attending.
  • Meeting both existing clients and entrepreneurs such as Ed Wray, designer of the BarbeSkew who had some revealing insights into the entertainment that is Dragon’s Den.
  • Hearing how important it is to understand how your product benefits your customer and also their customers.
  • Thinking of sections of a larger company as kingdoms, and giving the ‘kings’ freedom to manage without interference.
  • Employing mavericks as managers (that one came from Dawn Gibbins, who was an amazing speaker. So much enthusiasm, energy and honesty.
  • Meeting an entrepreneurial librarian, Jennifer Smith the co-founder of OneIS.

Are you ready to start your own business?

starting_a_businessWell, according to the new Enterprise Readiness quiz on the SFEDI web site I am, as I scored 9 out of 10.

Your score is: 9 points out of 10
Looks like you really do have what it takes to be an entrepreneur… you’ve considered what’s involved in running your own business and you’re ready to take the leap. Contact your nearest SFEDI Centre of Excellence to find out how we can help you achieve your goals.

Enterprise week 2009 preview

enterprise-week-logoNext week will be the third Enterprise Week the Business & IP Centre has been involved with.The first coincided with the my first blogging activities (Enterprise Week 2006).

And it is going to be another busy week in the Centre with lots of events going on as you can see below:

Monday 17 November
10.00 – 12.00 Going Global
13.00 – 17.00 Knowing your Market
14.30 – 16.30 A Beginner’s Guide to Intellectual Property

Tuesday 18 November
9.30 – 13.30 Business Plan Services – the Perfect Business Plan
10.00 – 12.00 Rasheed Ogunlaru – Making it as an Entrepreneur
10.00 – 16.00 ideas21 – Advice clinics on intellectual property
13.00 – 17.00 CENTA – Let’s Start Talking in Business
18.00 – 21.00 Striding Out – Celebrating Successful Social Entrepreneurs

Wednesday 19 November – Women’s Enterprise Day
10.30 – 13.30 Invention Intelligence – Female Inventors Rising to the Challenge
10.00 – 16.00 London Business Support Service – One-to-one advice sessions
14.00 – 17.00 Looking to go International?
18.15 – 21.00 Inspiring Entrepreneurs: Small Business, Global Ambitions

Thursday 20 November – Social Enterprise Day
10.00 – 13.00 Red Ochre: Starting a Social Enterprise
14.00 – 17.00 Red Ochre: Plugging the skills gap

Friday 21 November
10.00 – 12.00 Going Global
13.00 – 17.00 Knowing your Market
14.30 – 16.30 A Beginner’s Guide to Intellectual Property

I am particularly looking forward to hearing Brent Hoberman and Dawn Gibbins at our Inspiring Entrepreneurs: Small Business, Global Ambitions event on the Wednesday evening.

Brent Hoberman is one of Britain’s best-known entrepreneurs who, with co-founder Martha Lane Fox, built the iconic online travel site, lastminute.com, into an internationally successful business that was sold in 2005 to a US travel giant. In 2007, Brent launched interiors website mydeco.com.

Dawn Gibbins MBE is one of the UK’s most flamboyant and inspirational entrepreneurs, who built Flowcrete into a global business with offices in 30 countries. She is a former Veuve Clicquot Business Woman of the Year.

SuperJam Tea Parties helping to tackle loneliness

Great to see that one of our most memorable Inspiring Entrepreneurs speakers Fraser Doherty (the teenager behind the Super Jam brand) has been doing his bit to help with the growing issue of loneliness for elderly people.

This problem has had quite a bit of media coverage in recent weeks such as this item from BBC reporter Tim Muffett.

super_jamFraser has introduced tea parties as a way of bring lonely elderly people together:

“after months of preparation, we today hosted our first of many tea parties for the elderly. About thirty guests came along to Sighthill community center and we all enjoyed a great laugh for a couple of hours and the delicious cakes and scones that were kindly donated by Waitrose. Alan from  Contact the Elderly  also came along and entertained us all with games, a couple of quizzes and a hilarious poem.”

Web 2.0 Made Easy

I greatly enjoyed our Web 2.0 Made Easy event this evening. We had a full house with over 60 enthusiastic visitors, all wanting to learn more about this important topic for small businesses.

The presenter Jude Habib from Sound Delivery said she wanted the event to be informal, and that was certainly what she got, with a stream of questions varying from ‘what is a blog’ to ‘how do you get sponsorship for your podcast’.

There were so many questions that Jude barely made it through her excellent slides before closing time at the Library. There was some pretty intensive networking going on as the audience was on their way out of the building.

There was a great deal of demand to run another event covering the topic, and a lot of interest in the all day event An Introduction to Social Media for Business on 14 November.

I thought this slide was an excellent way of reviewing wether you (or your organisation) are ready to engage with social media technologies.

It is important to be aware of the democratic nature of Web 2.0, including the ability of your customers to post negative comments.

A credit crunch silver lining?

I got the day off to a depressing start on Monday by listening to a recent Radio 4 In Business podcast on the credit crunch.

It consisted of a live discussion with the following experts:

  • Keith Clarke, Chief Executive, Atkins Engineering
  • Jon Moulton, Founder, Alchemy Partners
  • Julie Meyer, Chief Executive, Ariadne Capital
  • Bob McKee, Chief Economist, Independent Strategy
  • George Cooper, Author, The Origin of Financial Crises and Fund Manager, Alignment Investors
  • John Kay, Economic Commentator

Although John Kay was the least pessimistic in terms of how bad we can expect the economy to get, the only person who had anything positive to contribute was Julie Meyer, the co-founder of First Tuesday, who spoke at our Desperately seeking finance event in April. She felt that the economic downturn would lead to an increase in small business startups, particularly one person companies. Certainly my 16 years working in the City of London leads me to believe that many of the recent (and expected) redundant staff will welcome the opportunity to explore more satisfying and valuable career opportunities, even if they are less materially rewarding.

[youtube=http://uk.youtube.com/watch?v=3uuzC5MEAHY]

The Secret of Success: How to be a Start-Up Star

I am grateful to my colleague Julie Boadilla for this report.

I thought this event was a very productive session. Having done a bit of networking on the night of the event, I noticed that most of the attendees were undergraduate students. There were four presenters who explained how they set up their businesses and gave tips on how to become successful, they also outlined how they overcame challenges and obstacles they encountered.

The first speaker was Adam Goodyer who’s business  Concert Live produces live CD’s of music concerts within 15 minutes of the end of the event, so fans can re-live the concert experience. He decided that rather than rely on patents to protect his invention he would compete by being better than his competitors. Despite no previous music industry experience, the company is going from strength to strength, and last year generated revenue of over £1million. His tip was to always be aware of the little things. He didn’t arrange for local banking facilities in the early days and so ended up in the uncomfortable situation of having to take a bin bag with £65,000 in cash to his local branch.

Tricia Weener is co-founder of Intelligent Marketing, a creative marketing agency that achieved a £2million turnover last year, and represents clients such as Honda, Woolworth’s and Guinness. Tricia and her co-founder won this year’s Women in Business category at the Startup Awards. She recommended not to be afraid of employing people who are better at you.

Rhodri Ferrier of Bulldog Grooming Products left samples of his natural moisturiser for each person in the audience. The company was named “Sainsbury’s Small Branded Supplier of the Year 2007/08”.

We also had Dan Cobley, who is marketing director, UK Ireland and Benelux for Google.

I thought it was interesting and informative in a way that they explained what they did right and wrong. Also they were honest and admitted that they made mistakes along the way.

The 45 minute questions and answer session was equally good and overall I greatly enjoyed the event.
Julie Boadilla

Business & IP Centre minor media star

We are very proud of Jeremy O’Hare our minor media star in the Business & IP Centre team. His first appearance was last summer on the BBC’s Working Lunch show.

They came in to the Centre to film a ten minute slot on our wonderful and unique free sources of information and interviewed a couple of our ‘success stories’. As well as finding out how they had used our information, the journalists wanted to interview a member of our reference team. Jeremy volunteered and did an excellent job, suppressing his understandable nerves to give a clear but enthusiastic summary of our service.

In fact Jeremy’s appearance was so successful the rest of the team had to deal with several weeks of answering phone enquirers who specifically asked for Jeremy to assist them with their business information needs.

Since then he has played a staring role in our award winning interactive annual report.

Last week we received a call from the Working Lunch show saying they wanted to come in and get three British Library staff to review the latest batch of E-readers. They wanted to know if the ‘professionals’ thought we were ready to usher in the era of digital books. You can watch for yourself to see what their views were.

Once again Jeremy was pressed into action and once again acquitted himself excellently.

Who knows where this media career will lead!