I love hearing and writing about our Success Stories, so it is great to hear that we have created a web page to find even more.
Like all good marketing, becoming a Success Story is a win-win. We get to show how our customers have benefited from our services, and they get great publicity for their business.
To apply, you just need to visit our Success Stories web page. And don’t forget to visit our BIPC YouTube channel to check out the rest.
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[youtube http://www.youtube.com/watch?v=RBq8JROD0VA]
Success Story: Sheila Holdsworth, Know Knockers
Benefits of being a Business & IP Centre success story
- Extra promotion for your business and product or service to a wide network
- Increased exposure for your brand
- Increased web traffic to your site
- Opportunity to use promotional images or video for your own advertising purposes
- Invitations to networking events to meet other like-minded entrepreneurs and key stakeholders
- Regular contact and updates with Business & IP Centre staff and business partners
- Highlighted internally at the British Library through internal communications channels such as the staff Intranet or newsletter
Success story guidelines:
- You must be a registered user of the Centre
- You should be able to demonstrate that the Centre has played a significant role in the development of your innovation, product or service. Ie. illustrate specific practical advantages from using the Centre and its services.
- You should have attended at least one workshop (run by either British Library or one of our external partners).
- Your innovation, product, service must have been launched successfully and your company trading for a minimum of 12 months.
- You must be able provide evidence of ownership of the IP (e.g. a patent) in the case of a new product or process.
- The story of your innovation, product or service is likely to be attractive to the press/media in the opinion of the British Library press office.
- Your product or service displays the best of UK entrepreneurship and innovation in the opinion of the British Library
- The case studies cover a wide range of different business sectors.
- The case studies are representative of all entrepreneurs, including women and BAMEs.